Is Claire’s selling “emo scars”?
The above photo has been circulating around recently. It shows an advertisement for Claire’s (a young women’s accessory retailer) selling “emo scars,” which would allow young women to look as if they are actually cutting themselves via press-on scars. There is even a petition going around, trying to stop it.
But is this image real? No. It is a hoax.
Here’s some reasons to tell you why:
If you ignore the photo and look at the text in the ad, it contains basic grammar errors, such as “simply wet and lay on you arm,” along with sentences lacking capitalization. A business as big and professional as Clarie’s would not make these silly mistakes in adverts.
The logo for Claire’s in the fake ad is the old logo, and even then, it still doesn’t quite match the original. If you look at the comparison of the old logo in the ad with the real logo, you’ll find that the circled “a” is considerably different in the fake ad. The circled “a” in the old Claire’s logo is thicker and the top of the letter protrudes upward far more than in the fake.
A simple, quick search of the Claire’s store website will yield no results when searching for emo scars. After browsing, there is no evidence they sell anything even close to this type of product.
The whole thing is a hoax. Fake. Stop believing everything you see/read on the internet.